Entries Published On December, 2024
A Tale of Star-Crossed Visitors: Bot Traffic and E-Commerce Holidays
With each major shopping holiday — be it Valentine’s Day, Mother’s Day, or the holiday season — millions of people flock online to find deals and gifts for loved ones. But there’s something else that seizes the opportunity during these e-commerce booms: bot traffic. As gift-giving holidays become bigger online shopping events each year, the …